Welcome to Problem Based Marketing
Problem Based Marketing is for organizations that want to attract more business. If your marketing needs to have more impact and you want customers to seek you out then Problem Based Marketing is for...
View ArticleThe Marketing Problem
Every company I know would love to attract more customers, more easily. The company would be more successful and make more money. Management would be rewarded for driving growth and opportunity would...
View ArticleThe 10 Ps of Problem Based Marketing
There are ten key elements to Problem Based Marketing. These elements are essential to understand, because they are the building blocks for your marketing plan. In this session, we will review the ten...
View ArticleClik here to view.
Where are your customers on the Participation Ladder?
Steve Rubel, of Micro Persuasion, has an interesting take on a Forrester report He focuses on the Participation Ladder and observes the importance of deciding where your target customers sit on the...
View ArticleChris Brogan Talking About Social Media Strategy
Good presentation by Chris Brogan about social media strategy.
View ArticleMBA in a Box
If you have a small business and want some excellent coaching on how to increase profits and sales, then you should seriously consider signing up for Paul Lemberg’s Formula Five system. I signed up...
View ArticleFast Track Cash
Fast Track Cash is a program designed by Ewen Chia to show you how to build an internet marketing business. He uses many of the principles of problem based marketing to help him convert prospects into...
View ArticleClik here to view.
Bing, Huffington Post, Fox News All Running Ads for Scams
A couple of years ago, I wrote about Fake Blogs being used to promote marketing scams. It seems that the fake bloggers have moved on to become Fake News sites. The fake blog scam used a fake blog to...
View ArticleHappy Holidays
Merry Christmas, Happy Hanuka, Happy New Year. No matter what we wish you all the best this holiday season. Be good, be grateful and most of all be save.
View Article